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Ask Shama: How can I start a podcast?

Dear Shama,

You preach the importance of good content. And guess what—I’ve been listening! Now I think it is time I take the first step. I want to start my own podcast. I think I am a better speaker than writer, but I have no idea where to start. Do I use a service like Blog Talk Radio, or do I host on my own website? If I host on my own website, is that better for SEO purposes? And where do …