Shama Hyder is a visionary business strategist for the digital age, and one of the most sought after keynote speakers today. She has been invited to share the speaking stage with the world’s top leaders from the Dalai Lama to President Obama.
Partial Client List
Marketing to Millennials
Understand the Millennial Mindset – including how they think and what they expect from companies, including yours
Discover why old sales and marketing strategies and tactics just don’t work for this generation – and what to do instead
Learn how to successfully reach, manage, and sell to Millennials
Companies are fiercely competing for millennial mindshare – and it’s only the beginning. There are eighty million Millennials in America alone and they represent about a fourth of the entire population, with $200 billion in annual buying power. No generation has been as publicly reviled, praised, misunderstood, and analyzed as the Millennials – with good reason. By 2025, Millennials, also known as Gen Y, will make up the majority of the workforce and our potential customer based.
Whether you are managing them, trying to sell to them, or being led by them, chances are good that you may be wondering how this generation really works and how they will impact your current marketing, sales and growth strategy. In this keynote, you will learn the strategies, approach and mindset you need to reach the millennial market.
Momentum: How to Grow Your Business and Brand
Generate more ROI from your current marketing and integrate the 5 Momentum principles into your marketing plan
Evaluate your content strategy approach – and whether other strategies may be a better fit for your brand
Decode digital data points to successfully attract more customers and reach a wider audience
Whether you’re a small business owner or part of a big brand, today’s digital landscape is constantly changing, and news travels at the speed of a tweet. There is a cacophony of platforms, messages and choices, making it difficult to integrate your marketing efforts and produce results. How can you create the momentum necessary to stand out and compete in today’s noisy marketplace?
In this presentation, you’ll learn the five principles you need to thrive in the Digital Age and how to consistently market and grow your organization in the face of unrelenting change.
The Zen of Social Media Marketing
Understand up-to-date ways to reach potential clients and customers
Learn ways to measure, test and achieve more ROI from your social strategy
Discover how to grow your brand and expertise in your industry
Social media is no longer an optional tool but an essential part of the way that entrepreneurs sell, engage, communicate and connect in the Digital Age. Whether your goal is to attract more customers, increase referrals or be recognized as an expert, your audience is expecting to find you on social media, so you must figure out the best ways to engage and communicate in this new ecosystem.
Although you may be more comfortable with the primary social media tools – Facebook, LinkedIn, and Twitter – it can be overwhelming and frustrating to figure out the know the “HOW, WHEN, WHERE and WHY” in a way that aligns with your goals. As a result, you can easily waste time, energy and resources without anything to show for it.
Selling in the Digital Age
Recognize how digital signals allow you to attract the right new customers
Understand the key mistakes businesses make in marketing in today’s world – and how to avoid them
Learn 5 specific strategies to help you grow your brand’s digital footprint
Uncover the secret for retaining clients in today’s noisy environment
Whether you’re a seasoned entrepreneur or small business owner just getting started, it’s no secret that finding and keeping customers is more challenging than ever. After all, 92% of consumers (b2b and b2c) look online before making purchasing decisions. With seemingly endless options and an overload of information, how can you effectively attract and retain quality customers?
This all translates into immense opportunity to increase visibility, attract more referrals, and grow your business – if you know how to pivot. As a result of this session, you will understand how to shift your selling strategy and mindset to meet customers where they are and deliver what they are wanting.
Leadership in the Digital Age
Learn the five principles behind building a compelling personal brand
Establish yourself as a thought leader across audiences – with customers, employees and stakeholders alike
Increase your influence by understanding how to create and distribute intellectual property
Generate better results from you leadership efforts as a result of growing your platform
From entrepreneurs to executives, today’s leaders are being called to a new standard: the digital one. In order to reach customers, engage employees and influence stakeholders, leaders at all levels must learn how to swim the currents of the digital landscape and assert their influence through new channels. This is easier said that done. After all, how do business owners and leaders know which technologies to use to connect more deeply with their audience, grow their brand and create a greater impact?
Rather than running from technology, leaders can embrace this brave new world and learn to leverage technology to engage, influence, sell and lead. As a result of this presentation, you will understand why and how to build a digital footprint in today’s world and increase your leadership impact.