Shama Hyder has started her own successful business, trail blazed an industry, given keynotes around the world and written a couple books while she was at it.
But it’s her nose for innovation that makes her the person every major CMO wants to talk to. Shama can guide your digital marketing strategy through uncharted waters, but even better, she can teach you to do it yourself.
Book her today to see her in action.
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What the 1850s Can Teach You About Being an Entrepreneur Today
Perhaps the simplest theme of this entire work is- build a better you and you’ll build a better business. I think that’s the most authentic way possible to develop a true brand purpose.
Place Marketing: How One Midwestern City Is Transforming Its Brand
A critical element of successfully and authentically branding a city is to involve community members—the people living and working and playing in the spaces you’re attempting to brand.
Your Audience Is Bigger Than You Think: How To Generate Consumer Demand Across The Supply Chain
There’s only one main differentiating factor for brands today: relationships. With all the digital noise out there.
4 Research-Proven Strategies to Help Your Brand Navigate the Customer Buying Journey
In today’s always-on digital world, brands are under serious pressure when it comes to engaging and retaining connected consumers.
How To Launch A New Product Or Service: What The Latest Research Teaches Us About Successful Launches
Not to get too meta, but my team and I at Zen Media just helped Forbes launch its highly awaited streaming platform, Forbes8.
What Three Very Different Brands Teach Us About Reputation Management
Until rather recently, reputation management wasn’t even on the radar of most brands. Sure, brands have always cared about their reputation.
When Brands Find Themselves In A Bind: A Lesson In PR From Gucci
The most recent Milan Fashion Week brought with it a large helping of controversy along with a series of valuable brand lessons from none other than the ever-provocative Gucci.
4 Winning Strategies from a Brand that Bet on Women's Empowerment
Careem created a perfect storm of insight, influence, attention and impact that brands everywhere can apply to effectively reach, engage, and retain today’s modern, empowered consumer.
Top 3 Strategies For Elevating Your Content Marketing in 2020
That was the sound of me on the hunt for a new handbag, and even as I spoke into my iPhone, I couldn’t help but reflect on how connected consumers are searching for content these days.
Here's What You Missed During Advertising Week in NYC
Transparency is key, but marketers will also have to lead with empathy and conscience to reassure consumers and build long-lasting bonds.
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