AI in Action: Practical Tools You Can Use Monday Morning for Real ROI
Shama shows where sales teams can test AI for productivity, personalization, and more consistent use of proven sales practices.
Keynote Speaker · Sales
Give Your Sales Team More Than Motivation. Give Them a Playbook.
Why Sales Organizations Choose Shama
Many sales kickoff talks create short-lived energy. Shama takes a different approach by giving teams practical frameworks, tools, and a clear action plan.
Whether your SKO or revenue kickoff theme is centered on AI adoption, competitive growth, customer retention, or building deeper buyer relationships, Shama tailors her keynote to the specific challenges your go-to-market organization is facing right now. Your team won't just feel fired up. They'll know exactly what to do next.
Shama built and led Zen Media for 17 years before selling the company. She advises leaders at Microsoft, Adobe, Salesforce, and JPMorgan Chase, has delivered keynotes for EMAAR and SEMA, and is the author of The Applied AI Business Playbook, Momentum, and The Zen of Social Media Marketing.
“Shama was the highlight of our event as the closing keynote speaker! She understood our audience and delivered great value. Not only that, she's smart, clearly spoken, professional, funny, and easy to work with. Highly recommended!”
Pete Cappa
Event Producer, Prudential
Topics
Shama shows where sales teams can test AI for productivity, personalization, and more consistent use of proven sales practices.
For sales teams that need to stop reacting and start leading. Markets are moving faster than your planning cycles. Customer expectations are shifting faster than your playbook. Shama introduces the See, Interpret, Act framework and shows your sales team how to spot the signals that reveal where opportunities are forming before the competition sees them. Your team will learn the six signal types that indicate where growth is hiding, a six-question decision framework to assess which opportunities are worth pursuing, and the three patterns that keep smart sales teams stuck even when they can see the opportunity right in front of them.
For sales teams that want to stop closing deals and start building relationships that generate revenue for years. Shama breaks down how to personalize every customer interaction so it feels valued, not scripted. She shows how to use process improvements and AI to eliminate the busywork that keeps reps stuck in admin instead of building relationships. And she introduces the New Rules of Influence that help salespeople stay top of mind and turn satisfied buyers into active referral sources.
Yes. Shama's team works with you ahead of time to understand your sales team's challenges, your event theme, and your goals for the year. The examples, case studies, and frameworks can be tailored around AI adoption, competitive positioning, customer retention, and team performance.
It depends on what your sales team needs most right now. If they need to work smarter with AI, "AI in Action: Practical Tools You Can Use Monday Morning for Real ROI" is the fit. If they need to spot and act on opportunities faster, "The Strategy of Now" works well. If the priority is deepening customer relationships and driving repeat business, "Winning Customer Loyalty" is the right choice. Shama's team can help you decide based on your event goals.
Yes. A keynote can be paired with the Rewired AI Workshop. The keynote introduces the strategic framework, and the workshop adds hands-on implementation time.
Shama built and led Zen Media for 17 years before selling the company. She advises leaders at Microsoft, Adobe, Salesforce, and JPMorgan Chase and has delivered keynotes for EMAAR and SEMA.
Sales kickoff keynotes are available in 25, 45, and 60-minute formats. The Rewired AI Workshop runs as a half-day or full-day session for up to 20 participants.
Submit the booking form or contact Shama's team with the event date, location, audience, and preferred format to check current availability.
Ready to Book?
Every keynote is custom-tailored to your audience and industry. Contact us to check availability.